Q4

Til Death (Deluxe)
Che Ecru

Release Date: Oct 29th
Format: Album | Genre: R&B
UPC: 193436273183Background: To celebrate the one year anniversary of Che's last album, we're releasing the deluxe edition with 3 new songs and his debut music video for his song "Explain Myself". Recently colaborated on Baby Keem's album on the songs "Pink Panties" and Lost "Souls".Marketing: Global music video release + Heavy social push via Tiktok, IG, Google ADS for 3 months.Press Team: Lucid

Five Peace
Insightful

Release Date: Nov 12th
Format: Single | Genre: Alternative/Indie
UPC: 193436273350Background: Five peace narrates the wants, needs, and struggles of tackling relationships from Insightful’s perspective. He shares his deepest issues with commitment by asking for lies and red flags, so he is validated in pushing a potential lover away. Who wants to be vulnerable afterall? Though the music is upbeat with a feel good flow, the story is somber, anti-affectionate, and spot on for some who are diffident with relationships.Marketing: Direct marketing via Tiktok & IG ADs for 3 months.Animation & Arwork by: Insightful

go & throw it (pain pack 5?)
Che Ecru

Release Date: Feb 25th
Format: EP | Genre: R&B
Focus songs: I MISS YOU GIRL / Episode 2 / Do It AgainBackground:Marketing: Heavy social push via Tiktok, IG, Google ADS